Email Newsletters Increase Repeat and Referral Business
A once a month email newsletter sent to your email list of previous customers, local real estate agents, and property managers will bring your moving company more repeat and referral business.
Repeat and referral business are the most profitable kind of business in the moving industry.
Unlike moving leads, where you have to compete with other movers to service a customer who is already shopping for the best price, business that comes from repeat or referred customers are usually “slam dunks” when it comes to booking the work. And since the customer is almost already set on using your services, there is no competition, you can charge normal rates, and you don’t have to spend time and resources processing hundreds of leads only to book a few.
The most cost effective way to increase profitable repeat and referral business is with a monthly email newsletter.
A study by the Wharton School of Business shows that 83% of satisfied customers are willing to refer products and services, but only 29% actually do. To bridge that gap, satisfied customers sometimes only need a little nudge or reminder. That’s where a monthly email newsletter can help.
Email newsletters are a very valuable tool for movers, but they can be tricky, time consuming, and require a dedicated monthly commitment. That why we created Moversville. Moversville is an email newsletter creation and management company specifically for movers.
When you’re ready to have a monthly email newsletter, contact Moversville. We will do all the work associated with creating and executing your monthly email newsletters.